About partnerships

The approach to partnerships for Rich Dreams events diverges from conventional sponsorship models, emphasizing a collaborative and meaningful engagement. Consider these principles as you navigate the realm of event partnerships.

Philosophy of Partnership:

Rich Dreams views partners as integral collaborators on a shared journey. The partnership is an investment in a collective endeavor, and sponsors are encouraged to actively participate in shaping the meaningful impact of the Rich Dreams event.

Collaborative Relationship:

Partnerships with Rich Dreams involve a collaborative relationship aimed at fostering authentic dialogue with the Rich Dreams community. Seek partners who align with the ethos of Rich Dreams and are eager to engage meaningfully with the event and its participants.

Creativity and Innovation:

Encourage partners to unleash their creativity and envision inventive ways to connect with the Rich Dreams audience. The sponsorship journey should be marked by innovative approaches that add substantial value to both the partner and the event.

The 9 Steps to Rich Dreams Event Partnerships:

• Understand Partnership Rules: Familiarize yourself with the rules governing partnerships for Rich Dreams events. This knowledge forms the foundation for ethical and compliant engagement with potential sponsors.

• Identify Potential Partners: Brainstorm potential partners aligned with the essence of Rich Dreams. Explore local businesses and consider larger enterprises with local connections that resonate with the event's vision.

• Check Eligibility: Ensure potential sponsors do not fall under the prohibited sponsors or industries list. If they do, refrain from approaching them for sponsorship.

• Initiate Contact: Reach out to potential partners through a thoughtful letter and presentation. Provide insights into the unique aspects of Rich Dreams and its community. Share relevant resources, such as videos explaining the purpose of Rich Dreams.

• Formalize Partnership Agreements: Finalize the terms of the partnership using a clear and comprehensive agreement. This document serves as a guide for the collaborative journey.

• Collaborate on Activation: Actively collaborate with partners on activation strategies. Explore innovative approaches inspired by successful Rich Dreams sponsor innovations.

• Extend Event Invitations: Extend invitations to partners, encouraging their active participation in the Rich Dreams event. Foster an environment where partners feel fully integrated into the event experience.

• Express Gratitude Post-Event: After the event, send a heartfelt thank-you note to partners, accompanied by event photos and a recap. Acknowledge their valuable contribution to the success of Rich Dreams.

Maintain Ongoing Communication: Stay in touch with partners for potential collaboration in future Rich Dreams events. Cultivate a relationship that extends beyond a single event cycle.

Social Media Engagement with Partners:

• Leverage social media channels to highlight a partner's specific contributions.

• Tag partners in posts, use their hashtags, and include their organization name in image captions.

• Adhere to the Rich Dreams Web + Social rules for comprehensive guidelines on featuring partners on social media platforms.


Next: Securing partnerships